More Than Just Shoes

If you suffer from foot problems or spend a lot of time on your feet, ShoeMed can find the perfect shoe for you, writes Olivia Beaty. Photography: Kirsten Platt

ShoeMed is a unique, specialist retail shoe shop run by Julia and Neil Howarth. The Clitheroe store is one of only two stores in the UK that offers such an outstanding service. ShoeMed provides a personalised shoe ﬁtting and consultation service with a trained shoe ﬁtter, that enables you to ﬁnd shoes to perfectly ﬁt your feet. “Everyone’s feet are different,” says Neil. “We spend time understanding each customer’s needs in order to find the best shoes for them.”

ShoeMed stock a variety of different brands for example, Legero, Joya, Semler, Waldläufer and Drucker. All the shoes offer seamless comfort, removable foot beds and styles to suit various needs. Spring and summer stock is now available.

One of the most popular style of shoes is a rocker soled shoe. The bestselling rocker shoe available at ShoeMed is Finnamic by Finn Comfort. Finn Comfort is a German shoemaking company that make exceptional and meticulously handcrafted footwear. Rocker soles on shoes have been shown in a number of studies to substantially relieve pain associated with a variety of foot problems, in addition to helping relieve ankle, knee and back pain and realign your posture.

The Finnamic Finn Comfort rocker soled shoes stocked at ShoeMed are very effective at reducing pressure under the ball of the foot and provide low impact heel strike, as the foot rolls faster off the heel. The rocker sole is excellent for reducing motion in the toe joints, ankle and midfoot. Therefore, the rocker shoe is incredibly helpful to those people suffering from hallux limitus (a progressive arthritic condition that limits the motion and function of the big toe joint), hallux rigidus (big toe arthritis), ball of the foot pain, ankle or midfoot arthritis, plantar fasciitis and morton’s neuroma.

Alternatively, you may just be someone who stands for long periods of time or, someone who just wants an extremely comfortable, supportive, casual shoe. The Finnamic Finn Comfort rocker sole relieves unnecessary strain on the foot while stabilising the body. The wearer maintains a stable and solid footing while standing, and an assisted propulsive gait, making walking more natural and less painful to affected joints. “Once customers have worn the rocker they are converts for life,” says Julia.

Finnamic Finn Comfort rocker soled shoes and sandals are available all year round so if you suffer from any of the above foot problems, call into ShoeMed today for your free personal fitting service. Try on a pair of rocker soled shoes and experience the difference for yourself! No appointment is necessary.

ShoeMed
32D King Street, Clitheroe BB7 2EP
01200 425399
clitheroe@shoemed.co.uk
www.shoemed.co.uk
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