Fresh, Clean And Perfectly Pressed

With extensive experience in the hospitality sector, Joseph Hook and his family have worked hard to build their commercial laundry company supporting businesses across Lancashire, Yorkshire and Cumbria, writes Gail Bailey. Photography: Kirsten Platt

Founded in October 2019 RV Pure Clean had a difficult beginning having opened a business to support the hospitality sector just prior to Covid. However, since then Joseph Hook and his team have proved their worth and in a short time have increased the capacity in their brand-new purpose built 10,000 square ft unit. “It was a tough time to begin with,” says Joseph. “But we’ve come out the other side and have been able to increase our capacity 10 times over since commencing.”

The increase has allowed RV Pure Clean to build their customer base and focus even more on the quality of the service they provide: “Even though we have grown substantially from four to now over 25 staff, we are still very much a local, family business and providing a first-class service to our customers is our number one priority,” Joseph adds.

The company has increased their washing machine capacity and has also invested in a £200,000 industrial ironing line to ensure they can provide a quality product to an ever-expanding customer base. Joseph will visit Spain and Belgium this year with the plan to import an additional ironing line and upgrade the washers and dryers, making their operation even more efficient and eco-friendly.

RV Pure Clean have a growing list of prestigious customers such as the Inn at Whitewell, James’ Places and Crow Wood Hotel and Spa, along with venues further afield in the Yorkshire Dales and Lake District.

“As a company we are flexible, approachable and accessible to all. The whole team have the same ethos – we are passionate about ensuring we offer quality and reliability,” says Joseph, whose dad and sister also work alongside him in the business.

Paula Seddon, Executive Head Housekeeper at Crow Wood Hotel and Spa commented: “We have been using RV Pure Clean for all our hotel linen since 2022 and it has been a revelation. The service offered has been second to none, anyone within the hospitality industry knows how difficult it is to find a reliable laundry with excellent standards and for us it’s only 20 minutes down the road. I would highly recommend.”

Having a keen eye for business, Joseph and his team will soon be launching another arm to the company, Holiday Rental Supplies. (holidayrentalsupplies.co.uk). “Whilst we cater for large hotels, we are now expanding our services for bed and breakfasts, holiday homes, Air BnBs and lodges,” he explains.

“This won’t only be our laundry service, but we will also be retailing commercial linen. We have many customers who struggle with finding the correct linen often purchasing from high street shops, which is expensive and falls short of the quality and longevity you would find in the hospitality sector – our new range will be perfect and cost effective for anyone in the holiday rental sector.

“We will also offer a range of products to support hospitality rental businesses including guest amenity packs, consumables and cleaning products – all with a focus on quality and accessibility.”

RV Pure Clean
Unit 45, Twin Brook Business Park
Clitheroe BB7 1QX
01200 411390
info@rvpureclean.com
rvpureclean.com

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