Ai – Transforming The We Way We Hear…

Hearing has never sounded so good with artificial intelligence technology featured in Starkey’s Genesis AI. Specialist Nish Vasant explains how it works. Photography: Roger Moore

Always keeping well ahead of the industry, hearing specialist Nish Vasant last year attended a product launch for a revolutionary new hearing aid from global manufacturer Starkey, which is set to become a world leader in terms of transforming the way we listen and hear.

Nish, who constantly researches products in order to find the best solutions for his patients, was mightily impressed with the new Starkey Genesis AI hearing aid.

Excited to be able to offer his patients this ground-breaking, new hearing aid, Nish says: “Essentially the process encourages the brain to do the work by using advanced artificial intelligence.”

One of the best hearing solutions to be developed, Starkey’s latest offering uses artificial intelligence (AI) to mimic the way the brain works.

Anything but ordinary, the new Starkey Genesis AI represents one of the biggest leaps forward in hearing technology. The technology is so smart it thinks like we do.

“Hearing loss might start in the ears, but it also happens in the brain,” says Nish.

Genesis AI hearing aids mimic our cerebral cortex, processing sounds the way a normal auditory system does, filling in the gaps produced from years of hearing loss.

The sophisticated technology works so quickly that it adapts before we can, making over 80 million adjustments per hour, automatically, without you needing to do a thing.

The result is a much clearer, more distinct and true-to-life sound quality than ever before.

Easy on the ears, Genesis AI hearing aids have been completely redesigned to deliver superior sound, comfort and durability.

The design is discreet and ergonomic, resting snugly behind the ear, making it barely noticeable to others.

Genesis AI features all-day rechargeability so you can confidently wear them all day long with a nightime charge. They are also durable and water resistant – made to withstand sweat, dirt, dust and drops so if you lead an active life, they offer the perfect solution.

Nish adds: “The latest technology in Starkey’s Genesis AI hearing aid is designed to help wearers reduce the effort it takes to listen and hear, distinguishing words more intuitively.”

The hearing aids also offer versatile connectivity and with the easy-to-use My Starkey app they deliver even more benefits.

To find out more about the ground-breaking technology from Starkey and the Genesis AI hearing aid, contact Nish and the team at Fresh Hearing.

Fresh Hearing
65 Lower Deardengate, Haslingden BB4 5SN
01706 215479
freshhearing.co.uk

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